Privacy Policy
Effective Date: July 30, 2026
Cool Guys Comfort (“Cool Guys Comfort,” “we,” “our,” or “us”) respects your privacy. This Privacy Policy explains how we collect, use, disclose and protect information when you visit coolguyscomfort.com, contact us, use our website chat features or otherwise interact with our website.
This Privacy Policy applies to information collected through this website. It does not necessarily apply to information collected through third-party websites, financing providers or services that maintain their own privacy policies.
1. Information We Collect
We may collect information in the following ways.
Information You Provide
When you submit a contact form, request service, communicate through website chat, call, email or text us, you may provide information such as:
- First and last name
- Email address
- Telephone number
- Service address or general location
- Information about your heating, cooling or indoor air-quality needs
- Preferred appointment or contact details
- The contents of messages you send to us
- Any other information you voluntarily provide
Please do not submit Social Security numbers, payment-card information, financial-account information, medical information or other highly sensitive information through a general website contact form.
Information Collected Automatically
When you visit the website, we and our service providers may automatically collect certain technical and usage information, including:
- Internet Protocol address
- Approximate location derived from an IP address
- Browser and device type
- Operating system
- Screen size and language settings
- Referring website or advertising source
- Pages viewed and links selected
- Date and time of a visit
- Form-interaction and successful-submission events
- Advertising and cookie identifiers
- Chat-widget activity
- General website navigation and engagement information
We may use cookies, pixels, tags, local storage and similar technologies to collect this information.
2. How We Use Information
We may use collected information to:
- Respond to questions and service requests
- Schedule appointments and provide estimates
- Communicate by telephone, email or text about an inquiry
- Provide HVAC installation, repair, maintenance and related services
- Maintain customer-service and business records
- Operate and improve the website
- Understand how visitors use the website
- Measure form completions, telephone clicks and other website activity
- Measure and improve advertising performance
- Create or measure advertising audiences where permitted
- Prevent spam, fraud, misuse and security threats
- Comply with legal, tax, insurance and regulatory obligations
- Protect our rights, customers, employees and business
We may also use information for other purposes disclosed when it is collected or with your permission.
3. Contact Forms and Analytics
Information entered into our contact forms is used to process and respond to the inquiry.
We configure our website analytics so that analytics and advertising platforms may receive a generic indication that:
- A visitor started interacting with a form; or
- A form was successfully submitted
We do not intentionally send the name, email address, telephone number or message entered into a contact form to Google Analytics as event data.
Our website uses technical safeguards intended to reduce the risk that email addresses or common personal-information query parameters are inadvertently transmitted to Google Analytics. Visitors should nevertheless avoid placing personal information in URLs or submitting highly sensitive information through ordinary website forms.
Google requires websites using Google Analytics to disclose its use and how Google collects and processes data.
4. Cookies and Similar Technologies
We use cookies and similar technologies for:
- Necessary website functions
- Remembering cookie preferences
- Website analytics
- Measuring advertising performance
- Supporting website chat and communications
- Understanding how visitors interact with the website
Cookie Categories
Necessary cookies support essential website functionality, security and the storage of privacy preferences. These technologies may remain active because the website may not function properly without them.
Analytics technologies help us understand website traffic, page usage, form starts, successful submissions, video engagement and other general website activity.
Marketing technologies may help us measure advertisements, attribute inquiries to marketing campaigns and show or optimize advertising on third-party platforms.
Your Choices
The website currently uses a United States opt-out configuration. Analytics and marketing technologies may be enabled when you arrive unless you change your preferences.
You may use the cookie banner to:
- Accept all cookies
- Reject nonessential cookies
- Choose separate Analytics and Marketing preferences
You may reopen the cookie-preference panel through the Cookie Preferences link or icon available on the website.
Rejecting nonessential cookies changes how future website activity is processed from that point forward. It may not delete or retract information already transmitted before the preference was selected.
Blocking or deleting cookies through your browser may affect certain website features.
5. Analytics and Advertising Services
We use service providers to operate and support our website and business, including providers for website hosting, forms, email delivery, customer communications, analytics, advertising measurement, security, spam prevention, scheduling, and customer management. These providers may process information only as needed to provide their services to us.
Depending on the features and advertising campaigns active on the website, we may use the following services.
Google Tag Manager and Google Analytics
Google Tag Manager helps us manage website measurement tools. Google Analytics helps us understand general website traffic and engagement.
Google Analytics may collect information such as device and browser information, approximate location, page activity, referral information and cookie or device identifiers. We do not intentionally transmit recognizable personal information entered into website forms to Google Analytics.
Google Ads
We may use Google Ads conversion measurement, remarketing or related advertising services. These services may use cookies or similar identifiers to measure advertisements and website actions.
Meta Technologies
We may use Meta Pixel or related Meta business tools to measure activity associated with advertisements on Facebook and Instagram.
Unless we specifically disclose otherwise, we do not intentionally configure Meta to automatically collect contact-form names, email addresses, telephone numbers or message contents from this website.
TikTok Technologies
We may use TikTok Pixel to measure visits and actions associated with TikTok advertising.
TikTok technologies may receive device, browser, page, event, cookie, and IP-related information when active. We do not intentionally configure TikTok to automatically collect the contents of website contact forms.
Metricool
We may use Metricool to obtain website-level reporting alongside social-media and advertising reporting. Metricool tracking will be treated as an analytics technology when installed.
Consent Controls
Where technically supported, analytics and advertising tags are managed through Google Tag Manager and connected to the website’s cookie-preference categories.
Rejecting Analytics should prevent or limit analytics technologies controlled by those settings from processing future activity. Rejecting Marketing should prevent or limit advertising technologies controlled by those settings from processing future activity.
6. Website Chat, Texting and Podium
We may use Podium or a similar provider to offer website chat, text messaging and customer communication.
When the chat widget loads or is used, the provider may process:
- Device and browser information
- Page URL and referral information
- Session or visitor identifiers
- Widget-load and interaction events
- Name, telephone number and message contents voluntarily submitted through chat
Information submitted through chat may be provided to Cool Guys Comfort and the chat provider so that we can respond to the inquiry.
By submitting a telephone number through a form or chat feature, you authorize Cool Guys Comfort to contact you about your inquiry by call or text. Message and data rates may apply. Consent to receive marketing messages is not a condition of purchasing services unless clearly stated otherwise.
7. SMS / Text Messaging Terms
By providing your telephone number through a form, chat, or phone call, you consent to receive text messages from Cool Guys Comfort related to your service inquiry, appointment scheduling, service updates, estimates, invoices, and occasional promotional offers.
- Program: Cool Guys Comfort customer communications
- Message frequency: Varies based on your interaction with us
- Cost: Message and data rates may apply
- Help: Reply HELP or contact iwant@coolguyscomfort.com / (609) 225-4656
- Opt out: Reply STOP to any message to unsubscribe from promotional texts
- Carriers: Carriers are not liable for delayed or undelivered messages
Consent to receive marketing texts is not a condition of purchasing any goods or services. Opting out of promotional messages does not end transactional messages tied to an active service request, appointment, or billing matter.
Mobile information will not be shared with third parties or affiliates for marketing or promotional purposes. Information sharing with subcontractors who help deliver our services (scheduling, CRM, texting platform) is permitted.
8. Website Forms and Email Delivery
Our forms are currently provided through WPForms.
Form submissions may be:
- Stored in the WordPress website database
- Sent to authorized Cool Guys Comfort personnel
- Delivered through an email or SMTP service
- Processed by website hosting, spam-prevention or security providers
These providers process information as needed to host, secure, transmit or deliver the inquiry.
9. Financing Providers and External Websites
The website may link to third-party financing providers, including South Jersey Gas and Wells Fargo. Cool Guys Comfort’s financing page directs visitors to third-party applications that are subject to credit approval.
When you leave our website and submit information directly to a financing provider, that provider’s privacy policy and terms govern its collection and use of your information.
We do not control the privacy practices, security or content of third-party websites.
10. Embedded Content and Third-Party Features
Pages may contain embedded or linked content such as:
- YouTube videos
- Google Maps
- Social-media content
- Review widgets
- Financing applications
- Scheduling or communications tools
Embedded content may allow the third-party provider to receive technical information about the visitor and the page being viewed. Nonessential embedded technologies may be subject to the website’s cookie-preference settings where technically supported.
11. When We Disclose Information
We may disclose information to:
- Employees and authorized representatives
- Website hosting and maintenance providers
- Form, email and communications providers
- Customer-service, scheduling and CRM providers
- Analytics and advertising platforms
- Spam-prevention and security providers
- Financing providers when you intentionally visit or apply through their services
- Professional advisers such as accountants, insurers or attorneys
- Government or law-enforcement authorities when legally required
- A buyer, successor or related party involved in a merger, sale or transfer of the business
We do not sell customer information for money. We do use Google Ads, Meta, and TikTok advertising tools that may qualify as “targeted advertising” or “sharing” under some state privacy laws. You can opt out of these by rejecting Marketing cookies in our cookie preferences panel.
12. Data Retention
We retain information only for as long as reasonably necessary for purposes such as:
- Responding to inquiries
- Scheduling and providing services
- Maintaining customer and warranty records
- Preserving tax, insurance and business records
- Resolving disputes
- Preventing fraud or abuse
- Complying with legal obligations
Typical retention periods:
Chat transcripts (Podium): Per Podium’s retention settings
Customer service records (installations, repairs, warranties): 7–10 years after the last service, to support warranty claims and manufacturer requirements
Tax and financial records: 7 years
Website form submissions with no follow-up: 2 years
Marketing email/SMS lists: Until you unsubscribe, plus a short suppression period
Website analytics: Per Google Analytics default retention (currently 14 months)
Analytics and advertising providers may maintain information according to their own retention settings and policies.
13. Data Security
We use reasonable administrative, technical and organizational measures intended to protect information from unauthorized access, alteration, disclosure or destruction.
These measures may include access controls, security software, spam protection, encrypted website connections, software updates and reputable hosting or service providers.
No website, network, database or transmission method can be guaranteed completely secure.
14. Children’s Privacy
This website and Cool Guys Comfort’s HVAC services are intended for a general adult audience. The website is not directed to children.
We do not knowingly use personal information from minors for targeted advertising.
A minor may occasionally contact us about employment or another legitimate inquiry. When we know that information relates to a minor, we will use it only as reasonably necessary to evaluate and respond to that inquiry, comply with employment or legal requirements and maintain appropriate records.
We do not intentionally add known minors’ contact information to advertising audience lists.
We do not knowingly collect personal information from children under 13. If you believe a child has submitted information, contact us and we will delete it.”
15. Employment Inquiries
Information submitted in connection with a job or seasonal-employment inquiry may be used to:
- Evaluate the inquiry
- Communicate about employment opportunities
- Verify eligibility, age, availability or qualifications
- Comply with youth-employment and other applicable laws
- Maintain appropriate hiring records
Employment-inquiry information is not intentionally used to create advertising audiences.
16. Your Privacy Choices
Your Privacy Choices
You may contact us to:
- Ask what personal information we have about you
- Correct inaccurate information
- Request deletion of information we’re not required to retain
- Unsubscribe from marketing email (use the unsubscribe link) or texts (reply STOP)
- Adjust cookie and advertising preferences (Cookie Preferences link in the site footer)
To make a request, email iwant@coolguyscomfort.com with “Privacy Request” in the subject line, or call (609) 225-4656. We’ll respond within 30 days. We may need to verify your identity before acting on access or deletion requests. We may retain information required for tax, warranty, insurance, legal, or safety records.uest does not require selecting every available privacy right. You may simply explain what you are requesting.
17. Marketing Communications
You may opt out of promotional email by using the unsubscribe instructions in the message, when available.
You may opt out of promotional text messages by replying STOP.
Opting out of promotional messages does not prevent us from communicating about:
- An active service request
- A scheduled appointment
- An estimate
- Work being performed
- Billing or account matters
- Safety or service-related information
18. Changes to This Policy
We may update this Privacy Policy as our website, technology, providers or legal obligations change.
The revised policy will be posted on this page with an updated effective date. Material changes may also be communicated through the website or another appropriate method.
19. Contact Us
For privacy questions or requests, contact:
Cool Guys Comfort
Galloway Township, New Jersey 08205
Email: iwant@coolguyscomfort.com
Phone: (609) 225-4656
Please write “Privacy Request” in the email subject line and explain the nature of your request.